From the beginning Ted has had a very clear, unswerving, focus on quality, attention to detail and a quirky sense of humor, so much so in fact that the first stores used to provide a laundry service for every shirt purchased – something that gained the quickly growing brand the title of ‘No Ordinary Designer Label’. Everything produced under the Ted Baker name has his personality woven into its very heart.
From the beginning Ted has had a very clear, unswerving, focus on quality, attention to detail and a quirky sense of humor, so much so in fact that the first stores used to provide a laundry service for every shirt purchased – something that gained the quickly growing brand the title of ‘No Ordinary Designer Label’. Everything produced under the Ted Baker name has his personality woven into its very heart.
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