In May 2005, Deryane established The Dressing Room, an independent boutique and website based in St Albans, Hertfordshire. In 2006, the business moved into larger premises on St Albans High Street and has since expanded 3 times in response to growth.The Dressing Room website www.the-dressingroom.com was launched in 2010, bringing all of the boutique`s personality digitally for a worldwide consumer. The site includes key fashion content such as Styling Videos, the Lookbook, The Core Classics edit, collated by Deryane, plus a strong social media presence, to bring the Boutique experience at the click of a button, anywhere in the world
In May 2005, Deryane established The Dressing Room, an independent boutique and website based in St Albans, Hertfordshire. In 2006, the business moved into larger premises on St Albans High Street and has since expanded 3 times in response to growth.The Dressing Room website www.the-dressingroom.com was launched in 2010, bringing all of the boutique`s personality digitally for a worldwide consumer. The site includes key fashion content such as Styling Videos, the Lookbook, The Core Classics edit, collated by Deryane, plus a strong social media presence, to bring the Boutique experience at the click of a button, anywhere in the world
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