Berlei was launched in 1917 by forward thinking Australian entrepreneur Fred Burley. Innovative from the very beginning, Burley`s commitment to producing quality garments with excellent fit whilst providing outstanding customer service every time was essential. Burley conducted an anthropometrical survey of Australian women; the aim was to identify basic figure types so that ready made corsets might be designed to fit as if made-to-order.
Berlei was launched in 1917 by forward thinking Australian entrepreneur Fred Burley. Innovative from the very beginning, Burley`s commitment to producing quality garments with excellent fit whilst providing outstanding customer service every time was essential. Burley conducted an anthropometrical survey of Australian women; the aim was to identify basic figure types so that ready made corsets might be designed to fit as if made-to-order.
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